It what may be the lowest grossing weekend of the year, The Help finished in first place for the second week in a row with $14.3 million, according to studio estimates. The PG-13 drama dropped only 28 percent — a particularly impressive hold considering that this weekend also marked the debut of Hurricane Irene, which was downgraded to a tropical storm as it made its way through New York City and New England. The Help, which cost $25 million to produce and has so far earned $96.6 million, should cross the $100 million mark by Wednesday.
But while The Help managed to withstand Mother Nature, the overall market took a beating. According to the box office reporting service Rentrak, as many as 1,000 theaters closed at some point during the weekend due to Irene. AMC Theatres, for instance, shut down all of its theaters in New York City, Philadelphia, Baltimore, and Washington, D.C.
“Our key large urban East Coast markets were really killed and many theaters closed or were dead even if they remained open,” said FilmDistrict exec Bob Berney in a statement, whose studio released the horror flick Don’t Be Afraid of the Dark. “The E-Walk on 42nd Street in Manhattan gross was $20,800 on Friday and $0 on Saturday.” The weekend box office was down an estimated 23 percent from last year, and is running neck and neck with Super Bowl weekend (Feb. 4-6) as the slowest of the year. (It’s too early to say which weekend will claim the dubious title.)
Hurricane or no hurricane, DreamWorks and Participant Media’s The Help once again bested a fresh round of films to place No. 1 at the box office Friday with a gross of $4.4 million, and new domestic total of $86.7 million.
However, domestic box office grosses are depressed across the board because of Hurricane Irene, and will only become more as the weekend unfolds and theaters close in Philadelphia and New York.
Distributors expect the overall box office to be down as much as 25 percent because of Irene, resulting in what might be the worst weekend of the year.
Among the three new releases, the Luc-Besson action pic Colombiana, starring Zoe Saldana, did the best, grossing an estimated $3.8 million and receiving a pleasing A- CinemaScore. TriStar is distributing the film, which placed No. 2.
The Katie Holmes-Guy Pearce horror pic Don’t Be Afraid of the Dark, produced by Guillermo Del Toro and distributed by FilmDistrict, followed with $3.6 million to come in No. 3. However, the film received a C- CinemaScore, which will impact word of mouth.
The new R-rated ensemble comedy Our Idiot Brother, released by the Weinstein Co., came in No. 5, edged out by holdover Rise of the Planet of the Apes, which placed No. 4.
Idiot Brother grossed $2.4 million, and received an C+ CinemaScore. The comedy headlines Paul Rudd, Elizabeth Banks, Zooey Deschanel and Emily Mortimer.
Apes grossed $2.6 million for a new domestic total of $142.2 million.
By some estimates, Hollywood could forfeit as much as $30 million in box office revenues as a result of the storm, which is sparking theater closures all along the East Coast.
Normally, distribution executives are able to predict a film’s weekend gross based on Friday’s numbers, but Hurricane Irene is making that difficult.
The Help may gross $11 million to $12 million for the weekend, followed by Colombiana at perhaps $10 to $11 million. Don’t Be Afraid of the Dark could earn $8 million; Our Idiot Brother, $6 to $7 million.
“It’s horrendous out there,” one distribution exec noted.
Emma Stone and Andrew Garfield were spotted leaving Nobu restaurant in Malibu last night. I have just added 39 HQ and MQ photos of them into our photo gallery!
Emma Stone Photo Gallery > Miscellaneous > Candids > August 25, 2011 – Los Angeles
I have just added screen captures from behind the scenes of Emma Stone at 2 more photo shoots! The first set is from 2009 during a Nylon magazine shoot. The second one is from 2011 during the Teen Vogue magazine shoot.
Emma Stone Photo Gallery > Miscellaneous > Online Captures > Behind The Scenes – Nylon Photoshoot (2009)
Emma Stone Photo Gallery > Miscellaneous > Online Captures > Behind The Scenes – Teen Vogue Photoshoot (2011)
Emma Stone is featured on the September 2011 issue of Vanidades Magazine in Argentina. I have just added 4 HQ scans from the issue into our photo gallery!
Emma Stone Photo Gallery > Miscellaneous > Magazine Scans > Vanidades (Argentina) – September 2011
I came across an auction on eBay for a breast cancer awareness bear signed by Emma Stone! I thought it would be great to post this considering Emma has a personal connection to the disease, with her mother fighting breast cancer for a couple years.
Small (7″) stuffed breast cancer awareness bear with tag signed by Emma Stone. This bear also comes with a 4×6 print of the above photo. (bear received is not bear in photo)
In October, I’ll be walking in my 21st Avon Walk for Breast Cancer and, since I started walking in 2002, I’ve raised more than $150,000 to fight breast cancer. Project Teddy Bear has been a huge part of my fundraising and all proceeds (after fees and costs) from this auction will go to The Avon Foundation.
Because I donate the money from these sales, all sales must be final.
If I do not receive payment from you within a week of your winning the auction, I’ll consider your auction forfeited and the bear may be opened for auction again.
Please note: The photo that is part of this auction is not an exclusive item; additional copies of the photo may be made available in exchange for donations or as contest prizes related to promoting auctions.
Visit eBay.com to place your bid today! The auction ends on August 24th!
“The Help,” an adaptation of a novel about African-American maids during the Civil Rights era, beat out high profile sequels and remakes to top the US weekend box office, according to early estimates from Hollywood.com Sunday.
“The Help” (Touchstone Pictures), starring Emma Stone and Viola Davis, earned $20.5 million over its second weekend in theaters.
“Rise of the Planet of the Apes,” a 20th Century Fox release, placed second with $16.3 million.
“Spy Kids: All the Time in the World,” the fourth entry in director Robert Rodriguez’s family franchise, earned $12 million. The Dimension Films release is being touted as “4D,” combining 3D presentation with a scratch-and-sniff card that allows the audience to smell odors from the film.
Two remakes of 1980s films rounded out the top five. “Conan the Barbarian,” from Lionsgate, brought in $10 million, and Touchstone’s “Fright Night,” starring Colin Farrell, made $8.3 million over the weekend.
I have added an additional 7 photos of Emma Stone from session #37 in our photo gallery!
Emma Stone Photo Gallery > Miscellaneous > Photo Sessions > #37